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Economy Tent International
“ETI”, established in 1948 and based in Miami, Florida, is a wholly-owned subsidiary of Anchor Industries, Inc.
About the Project
We partnered with Economy Tent International, a leader in commercial tent manufacturing, to elevate their digital presence and boost inbound leads. Our full-service engagement included a fresh site redesign and ongoing marketing strategy to drive visibility, engagement, and conversions.
The goal: build a scalable marketing ecosystem that aligns with ETI’s brand and drives measurable results.
Our deliverables to ETI are:
We delivered a modern, user-friendly website that reflects ETI’s brand and enhances the customer journey to increase conversions and engagement.
Ongoing technical support and updates ensure the site remains secure, fast, and fully functional, providing a seamless user experience.
We produce high-quality, SEO-optimized blog content monthly to boost organic visibility, establish authority, and attract targeted traffic.
Our team manages ETI’s social presence with consistent, branded content that engages their audience and strengthens online visibility.
Run targeted paid ad campaigns that drive qualified traffic and generate immediate leads through Google Ads and other platforms.
GMB (Google My Business)
We optimize and manage ETI’s Google Business Profile (GBP) profile to enhance local search performance and maximize visibility in local search results.
Reels (2x per Month)
Twice a month, we produce short-form video content to expand our reach and increase engagement across social media platforms.
We implement a strategic backlink strategy to enhance ETI’s domain authority and improve its search engine rankings over time.
Email Marketing
Design and deploy targeted email campaigns to promote offers, share updates, and drive engagement from ETI’s customer base.
Monthly Marketing Strategy Sessions
Conduct monthly reviews of campaign performance, KPIs, and upcoming initiatives to align with business goals and ensure continued growth.
Hosting
Provides reliable, secure, and high-performance hosting to ensure ETI’s website remains fast, accessible, and scalable for traffic growth.
Results & Impact
- Fully integrated, agile marketing system built to scale with ETI’s business
- Enhanced user experience and engagement with modern website design and reliable hosting
- Improved site performance, security, and uptime through hosting and maintenance
- Increased organic search visibility, social engagement, and lead generation
- Data-driven optimization from monthly strategy sessions ensures consistent growth
Need to level up your digital marketing like ETI? Let’s talk.
Brian Zippin | Let's Discuss your Project
Brian Zippin is the founder of Digital Marketing Service Pro and a Partner at Zip In Media Productions. Since 2009, Brian Zippin has helped 100’s of owners achieve systematic #1 rankings while in addition providing top-quality video content.